Coaching by Example: What Makes a Great Youth Sports Coach?
- Jeff Koval
- May 6
- 2 min read
At Next Level Sports Camp, we believe coaching is about more than drawing up plays or running drills—it's about connection, energy, trust, and leadership. For many campers, their coach is the reason they try a new sport, stick with one they love, or simply show up with confidence. That’s why we put so much intention into hiring the right coaches—not just the most qualified ones on paper.
As a former college and high school coach—and now a dad—I know firsthand how much influence a coach can have on a young athlete. Good coaches can teach fundamentals. Great coaches can teach life lessons without ever giving a lecture.
So what does our hiring process look like? And what exactly are we looking for?
1. We Start With Character
Every coach we hire, from returning pros to new assistants, must demonstrate the kind of attitude we want reflected in our campers: respectful, encouraging, accountable, and positive. We ask:
Would I want this person coaching my own child?
Are they patient with beginners and skilled players?
Do they create a safe, inclusive environment for everyone?
Coaches are role models, plain and simple. We look for people who carry themselves like it.
2. We Choose Coaches Who Actually Coach
At Next Level, we don’t staff our camp with volunteers or babysitters. We recruit local high school and college coaches and athletes who bring actual experience, energy, and passion to the job. Whether it’s a varsity football coach or a college volleyball player home for the summer, each staff member brings real game knowledge and the ability to break it down for kids at every level.
And just as importantly, they know how to make it fun.

3. We Train for Consistency
Before camp starts, every coach goes through our in-house orientation—covering expectations, communication with kids, how to run skill stations, and how to keep things safe, engaging, and organized. We also emphasize positive coaching language and being intentional about praise and feedback.
The tone is set early, and we check in daily to make sure our staff is delivering the experience we promise to parents—and to kids.
4. We Keep the Ratios Small
We keep coach-to-camper ratios low so our staff can actually coach, not crowd-control. Smaller groups allow for more instruction, more encouragement, and more chances for kids to feel seen—whether they’re brand new to a sport or pushing to get better.
Final Thought: Coaching Matters
A great coach can help a child fall in love with sports, find their voice, and believe in their ability. That’s the kind of impact we’re after—and that’s the bar we set for every coach who wears a Next Level shirt.
So when you send your child to camp, know that you’re not just signing them up for sports. You’re giving them access to coaches who care, who lead by example, and who are committed to helping kids grow—on and off the field.
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